FORMATION OF MECHANISM FOR ENSURING THE COMPETITIVENESS OF LARGE BREAD FACTORY (IN THE EXAMPLE OF “KHLIB-TRADE” LLC)

Tetiana Kulinich; Yurii Tymchyna; Wang Yi

doi:10.36074/grail-of-science.07.06.2024.005

FORMATION OF MECHANISM FOR ENSURING THE COMPETITIVENESS OF LARGE BREAD FACTORY (IN THE EXAMPLE OF “KHLIB-TRADE” LLC)

Authors

Tetiana Kulinich Lviv Polytechnic National University, Ukraine https://orcid.org/0000-0003-0110-7080
Yurii Tymchyna Lviv Polytechnic National University, Ukraine https://orcid.org/0000-0003-1822-0709
Wang Yi Lviv Polytechnic National University, Ukraine

DOI:

https://doi.org/10.36074/grail-of-science.07.06.2024.005

Keywords:

competitiveness, assessment, ensuring, mechanism, strategy, management, innovation, bread factory

Summary

The article considers the possibilities of creating a mechanism for ensuring competitiveness for a large bread factory with increased attention to its personnel, property (resource), production and sales, and organizational subsystems. The principle of building a scheme for a comprehensive assessment and ensuring the competitiveness of a bread factory with basic parameters and indicators is shown in the example of "Khlib-Trade" LLC. The main parameters and indicators of such an assessment are named. A step-by-step scheme for the development and implementation of an innovative competitive strategy for this enterprise based on the developed matrix of its SWOT analysis is presented.

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References

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